When it came to designing her West Village boutique, Jesse Marlo Lazowski put as much care into choosing iconic furnishings as she does into creating her Haute bohemian jewellery line. Every detail of the decor, conceived by Marlo Laz founder and designer Jesse Marlo Lazowski and her mother, interior designer Marcia Lazowski, reflects the label’s compelling backstory.
Their vision for the space was informed by the same concept that underlies the brand’s signature La Trouvaille collection.
“I wanted the store to feel like a lucky discovery or unexpected find,” the younger Lazowski says. “It’s an Italian palazzo meets a Moroccan riad meets an Indian haveli meets a southwestern adobe.”
After graduation, Lazowski moved to New York City and fired up her bead business again, putting her mother and grandmother on her mini-production line. She got serious about making fine jewellery, attending design classes at the Gemological Institute of America and even finding a craftsman in Manhattan’s jewellery district to walk her through his process. Then, she poured her heart into Marlo Laz. The line, entirely manufactured in New York City, launched in 2014 when Lazowski presented it at a trade show and received her first order from a retail store.
Her first collection, La Trouvaille, featured international symbols of good luck. Lazowski had become fascinated by these emblems while at her Swiss boarding school, whose student body hailed from 52 countries. Porte bonheur — the French term for a lucky charm, often found on vintage pendants — is imprinted on a number of Marlo Laz gem-set, gold and enamel pendants and band rings.
Lazowski decided to open her own boutique because she wanted to put her jewellery in a context that revealed more about the designs’ inspirations and her design philosophy. Her appreciation of mixed metals, for example, is expressed in the Mastercraft-style brass display cases and pair of Milo Baughman chrome étagères.
Lazowski also loves to mix colours and textures, a penchant demonstrated in the shop’s tessellated pink/peach marble pedestal table and Italian iron and mosaic table, both produced by Maitland Smith in the 1950s and sourced from South Loop Loft.
“The original mission statement for Marlo Laz was that it brings you beyond borders, and I was able to do that with the design of the store,” says Lazowski. “The brand is also about friends and family and community. When we reopen, I look forward to welcoming everyone back into the space.”